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CIP FORUM 2020 WORKSHOP – Proactive Business-focused IP Management – making it work at Volvo Group

• Michael Hatrick, Group Director IP Strategy & Portfolio, Volvo Group
• Linus Eklund, Group Director, Patents, Volvo Group

For IP management to play a key strategic role in driving a firm’s business goals, it must be both business-focused and proactive. This session will describe the journey to accomplish this goal at Volvo Group.